Client: Palatial Taste
Year: 2018
Country: Singapore
Palatial Taste is a local eatery that offers gourmet Chinese food at affordable prices.
Name Creation and Logo Design
The Palatial Taste (味尚皇) logo is represented by a Chinese calligraphy typeface, an icon of an ancient Chinese palace and a serif English typeface. The name and design reflects the superior quality of delicious Chinese food that the eatery offers, reminding one that its flavours are indeed “fit for a king”


Menu Board Design
Palatial Taste’s menu board was designed with its signature dishes as its features in photos. Photography was done by Teo Ren Jie, whom I worked with on-site on the menu items’ art direction and food arrangement.

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